About Rug Rats - Woman-Owned. Family-Run. Made in the USA. Since 1987.
Rug Rats is a woman-owned, family-run custom logo rug and mat company with deep Virginia roots. Rug Rats is a family business founded in 1987 in Farmville, Virginia, beside Green Front Furniture, and is now based in Virginia Beach serving Hampton Roads and shipping nationwide. For 28 years we operated as a Virginia showroom alongside the Green Front Furniture warehouse complex — one of the East Coast’s most recognized furniture retailers — before going fully online in 2015. Today we supply custom logo mats and branded entrance rugs to businesses, schools, churches, military installations, and government facilities across all 50 states. Every product we sell is made entirely in the United States. There is no minimum order quantity, every order includes a free digital proof within 24 hours, and orders ship in approximately 10 business days.
About Sandy Pharr
Sandy Pharr founded Rug Rats in 1987 with a clear mission: providing organizations nationwide with high-quality custom floor coverings they could rely on. She holds a degree in Clothing and Textiles from Longwood University in Farmville, Virginia — the same town where she launched Rug Rats next door to Green Front Furniture just a few years later. She has spent nearly four decades building Rug Rats into one of the most established woman-owned custom logo mat companies in the United States.
When you work with Rug Rats, you work directly with Sandy. Every inquiry receives a personal response, every proof is reviewed before any order goes into production, and every customer receives the same level of attention regardless of order size.
Certified & Compliant: A Partner You Can Trust
Over nearly four decades, Rug Rats Inc. has evolved to meet the high standards required by government, military, and corporate procurement. We hold the credentials that matter to procurement teams, supplier diversity programs, and federal contracting officers — and we keep them current.
- Federal & National Credentials
- WBENC-Certified Women’s Business Enterprise. Rug Rats Inc. is certified by the Women’s Business Enterprise National Council (WBENC), the nation’s largest and most widely recognized third-party certifier of women-owned businesses. Recognized by 1,000+ corporations and federal agencies for supplier diversity sourcing. Certification # WBE2601003.
- WOSB-Certified (SBA Woman-Owned Small Business). Rug Rats Inc. is a federally certified Woman-Owned Small Business under the SBA’s WOSB program. We are eligible to compete for federal contracts set aside for woman-owned small businesses under 13 C.F.R. Part 127, in NAICS codes 314110 and 326299. Certification # WOSB260687.
- State & Local Credentials
- SWaM-Certified. Rug Rats Inc. is a Virginia-certified Small, Women-owned, and Minority-owned (SWaM) business, listed on the eVA Virginia procurement portal.
- eVA-registered. Active vendor in Virginia’s eVA electronic procurement system.
- Compliance & Trust
- Buy American Act Compliant. We prioritize American quality, ensuring our products meet Buy American Act requirements for government, military, and municipal contracts.
- BBB A+ Accredited. Continuous A+ accreditation with the Better Business Bureau.
- National Shipping. Virginia-rooted, shipping custom logo rugs and mats nationwide to all 50 states.
Who We Serve
- Businesses & Offices — Corporate lobbies, retail entrances, dealerships, restaurants, banks, and professional service firms
- Schools & Universities — K-12 schools, colleges, athletic facilities, and student common areas
- Military Installations — All branches of the U.S. Armed Forces, command offices, barracks, and recruitment centers
- Government Facilities — City halls, courthouses, federal buildings, and municipal offices
- Churches & Religious Organizations — Sanctuary entrances, fellowship halls, and welcome centers
- Healthcare & Medical — Medical offices, clinics, hospitals, and specialty practices
How It Works
1. Request a free quote
Submit your logo and dimensions at rugratsva.com/rug-quote
2. Receive your free proof within 24 hours
Review your design before anything goes into production. No artwork fees, no setup charges.
3. Approve and we handle the rest
Orders ship in approximately 10 business days after proof approval
4. Delivered to your location
We ship to all 50 states
What Our Clients Say
“Working directly with Sandy made all the difference. The attention to detail in reproducing our complex logo was impressive.”
“Rug Rats responded within hours and delivered a rug that exceeded our expectations. Outstanding personal service.”