Custom Logo Mats & Rugs for Hampton Roads — Woman-Owned, American-Made Since 1987
If you’re searching for a custom logo mat or commercial logo rug for a Hampton Roads business — schools, churches, military bases, government offices, healthcare, real estate, or corporate — you’ve found the right shop. Rug Rats is a woman-owned, SWaM-certified custom logo rug and mat company based in Virginia Beach, with deep Virginia roots since 1987. We design every project personally, source from premium American producers, and serve Hampton Roads as our home market while shipping nationwide. Every order is led by Sandy Pharr, the founder.
Free digital design proof within 24 hours. No minimum order.
American-made. Most orders ship within 10 business days.
A Virginia Family Business Since 1987
Rug Rats opened its doors in 1987 in Farmville, Virginia, beside the Green Front Furniture warehouse complex — one of the East Coast’s most recognized destination furniture retailers. For 28 years we operated as a Virginia showroom where buyers from across the Mid-Atlantic walked in, brought their logos, and walked out with custom rugs they were proud to put at their front door.
In 2015 we closed the showroom and went fully online — same family, same hands-on approach, broader reach. Today Rug Rats is based in Virginia Beach and ships custom logo rugs and mats to schools, churches, military installations, government agencies, healthcare facilities, real estate firms, and corporate offices in every state.
Most of our competitors are call-centers selling commodity mats from overseas. We are a single phone call to Sandy. That difference is the entire business.
“Personal service from a 38-year Virginia family business
— your project is led by Sandy, not a call center.”
Why Hampton Roads Buyers Choose Rug Rats
Hampton Roads has a unique buyer mix — a 1.7-million-person metro built around five military installations, three major school divisions, dozens of universities and colleges, hundreds of churches, and a tourism economy serving more than 19 million annual visitors. We’ve designed and delivered custom logo rugs and mats for buyers across nearly every one of these segments.
Military bases & federal facilities
Hampton Roads has the largest concentration of military installations on the East Coast — Naval Station Norfolk (the world’s largest naval base), Naval Air Station Oceana, Joint Expeditionary Base Little Creek-Fort Story, Langley Air Force Base, Joint Base Langley-Eustis, Naval Weapons Station Yorktown, Norfolk Naval Shipyard, Naval Medical Center Portsmouth, U.S. Coast Guard Atlantic Area, and NASA Langley Research Center. Together they represent more federal procurement under one metro than anywhere outside Washington, D.C.
Rug Rats has supplied custom insignia rugs to all five branches — Army, Navy, Air Force, Marines, and Coast Guard — since 1987. Recent installations include the Navy seal logo rug at the Naval Weapons Station Yorktown (WPNSTA Yorktown / NWS Yorktown) briefing room. Every rug is American-made, eligible for Buy American Act-compliant procurement, and we hold Virginia SWaM certification with federal WOSB certification expected May 2026. See our military logo rugs.
Schools & universities
Virginia Beach City Public Schools, Norfolk Public Schools, Chesapeake Public Schools, and Hampton City Schools — plus Old Dominion, William & Mary, Hampton University, Norfolk State, Christopher Newport, and Regent — are the kinds of buyers we serve every week. Our locker room rugs at Hampden-Sydney College and Longwood University (both right back home in central Virginia) and Jacksonville State University are among our most-requested references. See our custom school logo rugs.
Churches & places of worship
Hampton Roads has a deep church community. We design custom church logo rugs and entrance mats for sanctuaries, narthexes, fellowship halls, and welcome areas — full color matching, durable for high-traffic Sundays, welcoming year-round. See our custom church logo rugs and entrance mats.
Real estate, hospitality, healthcare, and corporate offices
From Virginia Beach Town Center law firms and brokerages to Norfolk hospitals, Williamsburg hotels, and Chesapeake corporate parks — a custom logo mat at your entrance is the cheapest, most durable branding investment your business will make.
Every rug is designed to handle commercial-grade traffic, and every project starts with a free design proof in 24 hours.
From Hampton Roads to any market we ship to, the same team designs custom rugs with logo artwork for every industry we serve — indoor or outdoor, any size, any shape.
Government & municipal
See our government and municipal rugs page.
“No minimum order. Free design proof in 24 hours. American-made for federal, state, and commercial buyers.”
Heavy-Duty Commercial Logo Mats and Entrance Rugs
DigiPrint HD Logo Mats
Photo-realistic full-color logo printing on Buy American-compliant nylon. Made in the USA to federal supplier-diversity procurement standards. Best for headquarters buildings, base entrances, and federal agency lobbies in Hampton Roads. Starting at $95 for a 2'×3'.
WaterHog Impressions Logo Mats
American-made outdoor mat for exterior commercial entrances that handle Hampton Roads coastal weather. NFSI-certified high-traction meets federal safety standards. Patented rubber waffle surface with water-dam border. Buy American Act compliant. Up to 57 colors.
SuperScrape Impressions
Heavy-duty scraper mat for military installations, government motor pools, industrial back-of-house, and commercial kitchens across Hampton Roads. Low-profile edge eliminates trip hazards. Made in the USA for federal procurement.
Piazza Logo Mats
Hand-inlaid commercial rugs for large lobbies, base command building entries, and recessed vestibule installations. American-made with solution-dyed fibers that hold color under high-traffic government and military use.
Prestige Logo Mats
Economical indoor logo mat for smaller commercial spaces, satellite offices, and command-post interior doors. Non-slip PVC vinyl backing. Best entry-level option for supplemental branding across a Hampton Roads facility footprint.
DigiPrint HD Custom Shape Mats
HD printing on dense carpet, die-cut to any shape — service branch insignia, unit emblem, state outline, base logo. Made from 100% recycled yarn. Stain-resistant. Buy American Act compliant.
Custom Shaped Logo Rugs & Mats Create Now
- Cutting-edge HD printing and dense carpet design deliver exceptional detail, vibrant visuals, and photographic quality.
- Made from 100% recycled yarn. Stain-resistant, durable, and available in 150 standard colors.
| 3′ x 4′ | $289.00 |
| 4′ x 6′ | $594.00 |
Quantity pricing available
Piazza Logo Mats Create Now
- The Piazza mat works indoors or outdoors as inset or freestanding matting — premium custom entry and lobby branding.
- Hand-inlaid, machine-cut logos give lasting color and durability — resists fading and wear better than printed mats.
Waterhog Impressions Logo Mats Create Now
- Photorealistic floor art with Waterhog Impressions HD — vibrant details, sharp lines, and gradients via high-definition printing.
- Upload your image for a free virtual proof before production.
| 2′ x 3′ | $305.00 |
| 4′ x 6′ | $449.00 |
Quantity pricing available
Digiprint HD Logo Mats Create Now
- Digiprint HD uses an advanced four-color process to print photo-quality images directly onto the mat.
- Permanently preserved with StainStopper technology. High-definition matting at its finest.
| 2 ‘x 3’ | $300.00 |
| 4′ x 6′ | $360.00 |
Quantity pricing available
Prestige Logo Mats Create Now
- The Economical Indoor Logo Mat — an affordable solution best for light-to-moderate traffic zones.
- Non-slip PVC vinyl backing creates traction on tile, wood, and concrete floors.
| 2 x 3 | $70.00 |
| 4 x 6 | $262.00 |
Quantity pricing available
SuperScrape Impressions Create Now
- Make a huge impression with the ultimate industrial outdoor mat — superior printing, unlimited colors, ideal for locker rooms, kitchens, restaurants, and outdoor entrances.
- Low-profile edges eliminate ramped borders and trip hazards.
| 2.5′ x 3′ | $192.00 |
| 6′ x 8′ | $920.00 |
Quantity pricing available
How the Custom Logo Mat Process Works
From your first inquiry to the moment your rug arrives, the process is built to be simple and accountable to one person — not a phone tree.
- Send your details. Email your logo, dimensions, quantity, and indoor/outdoor preference to info@rugratsva.com — or send us your logo through our quote form and we will return a proof in 24 hours.
- Receive a free design proof in 24 hours. We send back a digital proof at no charge for your review.
- Approve the design. Nothing goes into production with our supplier until you’ve signed off in writing.
- Secure payment link, ACH, or business check after design approval.
- Most orders ship within 10 business days. Rush production is available.
- UPS or FedEx tracking link the day your rug ships. Freight shipping for oversized orders.
Have an existing project? Email Sandy directly and we will get a proof to you the same business day.
Featured Installations
A small selection of recent work across Virginia and the country. Email us if you’d like to see installations from a specific industry.
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- Longwood University — Custom Locker Room Logo Rug — Farmville, VA
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- Naval Weapons Station Yorktown — Custom Navy Seal Logo Rug — Yorktown, VA
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- First United Methodist Church — Custom Welcome Logo Mat
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- Bronxville Police Department — Custom Piazza Logo Mat — Bronxville, NY
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- Hillcrest Nursing Home — Custom WaterHog Impressions Mat
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- NOAA — Custom Federal Entrance Logo Mat
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- Animal Rescue Foundation — Custom Round Logo Rug — Walnut Creek, CA
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- Jacksonville State University — Custom Baseball Locker Room Logo Rug — Jacksonville, AL
Why Buyers Choose Rug Rats
- In business since 1987 — almost 40 years
- Woman-owned — founded and operated by Sandy Pharr since 1987
- Online-only since 2015 — broader reach, same hands-on service
- SWaM-certified by the Commonwealth of Virginia
- BBB A+ accredited
- American-made products
- Free digital design proof within 24 hours — request a quote to see your custom design before you commit
- No minimum order — single rug through multi-location rollouts
- Most orders ship within 10 business days
- Sandy Pharr, founder, personally involved in every quote
- eVA-registered for Virginia state procurement
- NIGP commodity codes 360-10, 360-28, 360-50/52
Frequently Asked Questions
Where is Rug Rats based?
Are your custom logo mats made in the USA?
How fast can I get a custom logo mat in Hampton Roads?
Standard production is 10 business days from design approval. Hampton Roads buyers ordering by 2 PM Friday and approving a proof the same day can typically have a finished rug in hand the following Friday. Rush production is available.
How will I receive my custom rug?
Do you supply custom logo rugs for military bases near Norfolk?
Are you SWaM-certified for Virginia state contracts?
Yes. Rug Rats is SWaM-certified (Small, Women-owned, and Minority-owned Business) by the Commonwealth of Virginia and registered in the eVA procurement system. We are a preferred vendor for state agencies, public schools, municipalities, and any Virginia organization with diversity supplier requirements.
Do you supply custom logo rugs to Hampton Roads schools and universities?
What does a custom logo mat cost?
Get a Free Custom Logo Mat Quote
Free design proof within 24 hours. No minimum order. American-made. In business since 1987.