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How Much Do Custom Logo Mats Cost? Complete 2026 Pricing Guide
Custom logo mat pricing ranges from $65 for a small indoor 2’x3′ Prestige mat up to about $1,830 for a 6’x20′ WaterHog Impressions HD lobby runner — with most commercial orders falling between $225 and $850 per mat. Rug Rats has been designing custom logo rugs and entrance mats since 1987, made to order in the United States, with a free 24-hour digital design proof (no proof fee), no setup fees, no artwork charges, and no minimum order quantity. This guide walks you through real, current pricing by product line, size, and quantity — including the actual numbers you’ll see on a Rug Rats quote — so you can budget your project before you ever request a proof.
Custom Logo Mat Pricing at a Glance
- Prestige Logo Mat — from $65 (2’x3′ indoor)
- SuperScrape Impressions — from $179 (2.5’x3′ outdoor scraper)
- DigiPrint HD Logo Mat — from $280 (2’x3′ indoor photographic printing)
- WaterHog Impressions HD — from $285 (2’x3′ outdoor with water-dam border)
- Custom Shaped Logo Rug — from $205 (3’x4′ DigiPrint HD on cut-to-shape mat)
- Piazza Hand-Inlaid Logo Mat — quoted to specification (premium upscale lobby)
Price by Product Line — What You Get for the Money
Prestige Logo Mat — From $65
The Prestige is the budget-friendly indoor option for moderate-traffic spaces — small office reception, retail counter, beauty shop, classroom entry. Heat-set nylon face fiber, non-slip PVC backing, full-color logo printing. Best for indoor use only. Starting at $65 for a 2’x3′; a 4’x6′ is $245.
DigiPrint HD Logo Mat — From $280
DigiPrint HD prints photographic-quality logos directly onto the mat surface using a four-color heat-set process — full color, photo-style detail, gradients and shadows reproduced cleanly. Best for indoor lobbies, corporate reception, hotel entrances, branded retail. StainStopper-treated nylon. Starting at $280 for a 2’x3′; a 4’x6′ is $336.
WaterHog Impressions HD — From $285
WaterHog Impressions HD is the most-specified commercial entrance mat in the U.S. — and Rug Rats has been customizing it with full-color logo printing for over a decade. The patented rubber waffle surface and raised water-dam border hold up to 1.5 gallons of water per square yard, NFSI-certified high-traction, UV-resistant for outdoor use. Available in 12 standard sizes from 2’x3′ ($285) up to 6’x20′ ($1,830).
SuperScrape Impressions — From $179
SuperScrape uses an aggressive scraper-tread surface designed for heavy mud, sand, grit, and industrial debris — auto shops, manufacturing, construction sites, locker rooms, service entries. Photographic-quality logo printing, low-profile beveled edges. Starting at $179 for a 2.5’x3′; a 6’x8′ is $665.
Piazza Hand-Inlaid Logo Mat — Quoted to Spec
Piazza is the premium choice for upscale lobbies, hotel entrances, corporate headquarters, and ceremonial spaces. The logo is created from solid-color carpet fibers cut and inlaid into the mat surface — the logo IS the carpet, so it never fades. Tactile premium look, hand-craftsmanship. Pricing depends on logo complexity, color count, and size; expect a Piazza inlaid mat to run roughly 2 to 3 times the equivalent DigiPrint HD price.
Custom Shaped Logo Rugs & Mats — From $205
Custom Shape mats are cut to any logo outline, mascot silhouette, geometric design, or business shape — round, hexagonal, state-shaped, mascot-shaped, anything. DigiPrint HD photographic printing on cut-to-spec mat. Starting at $205 for a 3’x4′; a 4’x6′ is $555.
WaterHog Impressions Pricing — Full Size Table
Because WaterHog Impressions is the most popular Rug Rats commercial entrance mat, here is the complete current pricing across all 12 standard sizes — including the quantity discount tiers. Pricing shown is per mat. The ‘Quantity 11-25’ column is where most multi-location commercial buyers land.
| Mat Size | Single Unit | Qty 2-10 | Qty 11-25 | Qty 26-50 |
|---|---|---|---|---|
| 2' x 3' | $285 | $160 | $88 | $83 |
| 3' x 4' | $315 | $177 | $146 | $140 |
| 3' x 5' | $330 | $218 | $181 | $175 |
| 3' x 10' | $542 | $411 | $342 | $345 |
| 3' x 12' | $641 | $565 | $502 | $473 |
| 3' x 16' | $936 | $765 | $660 | $620 |
| 4' x 6' | $420 | $323 | $273 | $260 |
| 4' x 8' | $639 | $482 | $401 | $382 |
| 6' x 10' | $952 | $877 | $750 | $710 |
| 6' x 12' | $1,085 | $1,050 | $873 | $825 |
| 6' x 16' | $1,530 | $1,395 | $1,295 | $1,225 |
| 6' x 20' | $1,830 | $1,673 | $1,595 | $1,428 |
How Much for the Size You Need? Mat Sizing & Price Range
Most commercial Rug Rats orders fall into three size buckets — and the typical price range for each maps to the door or entrance you are mat-ing. For sizing guidance based on your door width and traffic level, see our mat size guide.
Small Indoor Mats (2'x3' to 3'x5') — $65 to $400
Small mats fit single residential doors, small storefronts, beauty shop counters, classroom entries, and small office reception areas. Prestige starts at $65; DigiPrint HD at $280; WaterHog at $285.
Standard Commercial Mats (4'x6' to 4'x8') — $245 to $640
This is the most common Rug Rats commercial order. A 4’x6′ fits a single 36-inch business door with a 12-18 inch overhang on each side. A 4’x8′ fits double-door entrances or extra-traffic single doors. Prestige 4’x6′ is $245; DigiPrint HD is $336; WaterHog is $420.
Lobby & Vestibule Mats (6'x10' to 6'x20') — $710 to $1,830
Larger sizes are used in hotel lobbies, hospital entries, corporate vestibules, school main entrances, and multi-door civic buildings. WaterHog 6’x10′ is $952 as a single unit ($710 in qty 26-50). For runner sizes (3’x10′ through 3’x16′), single-unit pricing runs $542 to $936.
What Determines the Final Price?
Custom logo mat pricing comes down to four factors. Knowing these in advance helps you size and spec your order with no surprises.
- Size — The single largest price driver. A 4’x6′ WaterHog is $420; a 6’x12′ WaterHog is $1,085.
- Product line — Prestige is the lowest-priced indoor option; Piazza is the premium hand-inlaid option. WaterHog and DigiPrint HD are the volume commercial sweet spots.
- Quantity — Same design ordered in multiples gets significant discounts. The discount tiers kick in at qty 2-10, qty 11-25, and qty 26-50.
- Construction complexity — Custom shapes (cut-to-spec) cost more than rectangular. Piazza inlaid construction costs more than printed because each color is hand-cut and inlaid into the carpet.
Setup Fees, Design Fees, Proof Fees, Artwork Charges — There Are None
Rug Rats does not charge any setup fees on any custom logo mat or rug order — ever. No design setup fees. No production setup fees. No platemaking fees. No mold fees. No screen fees. No artwork charges. No proof fees. No revision fees. No color-correction fees. The mat price you see is the mat price you pay (plus shipping). Free 24-hour digital design proof is included with every quote at no charge — and revisions are also free.
This matters because many competitors charge $50-$300 in artwork setup fees on the first order. Some charge $20-$50 per proof revision. Rug Rats includes all of that work in the mat price. If you compare two quotes — the Rug Rats price and a competitor price — make sure the competitor quote includes their setup, proof, and artwork charges. Most do not.
Quantity Discounts — Real Numbers
Quantity discounts apply on multiples of the same design and size. Different products tier differently, but here are real examples from the WaterHog Impressions price list:
- 4’x6′ WaterHog — $420 single / $323 in qty 2-10 (23% off) / $273 in qty 11-25 (35% off) / $260 in qty 26-50 (38% off)
- 6’x10′ WaterHog — $952 single / $877 in qty 2-10 (8% off) / $750 in qty 11-25 (21% off) / $710 in qty 26-50 (25% off)
- 3’x5′ WaterHog — $330 single / $218 in qty 2-10 (34% off) / $181 in qty 11-25 (45% off) / $175 in qty 26-50 (47% off)
The discount math means that for multi-location commercial rollouts, school districts, franchise programs, and hotel chains, the per-mat price drops significantly. Send the order list (locations and dimensions) and Rug Rats will quote the full set.
Government, Federal, and Multi-Site Pricing
Rug Rats accepts government and corporate purchase orders, federal procurement orders, and Buy American Act compliant contracts. Rug Rats Inc. is WBENC-Certified (Women’s Business Enterprise National Council, certification WBE2601003), WOSB-Certified (SBA Woman-Owned Small Business, certification WOSB260687), Virginia SWaM-Certified, BBB A+ accredited, and listed in SBA’s Small Business Search (SBS.gov) and eVA.
For federal supplier-diversity buyers, multi-location franchise rollouts, military installations, schools districts, and large hospitality groups — quantity pricing and consolidated invoicing are standard. Send the project scope (number of locations, design, size, timing) and Rug Rats will return a single consolidated quote.
Sample Pricing by Industry
Here is what a typical Rug Rats order looks like for a few common project types:
- Small business storefront (one 4’x6′ WaterHog) — about $420
- Restaurant front entrance (4’x8′ WaterHog + 4’x6′ DigiPrint HD indoor) — about $975
- Office lobby (one 6’x10′ DigiPrint HD or Piazza) — DigiPrint HD ~$565; Piazza quoted to spec
- Church foyer & parking-lot door (6’x10′ DigiPrint HD interior + 4’x8′ WaterHog outdoor) — about $1,200
- School main entrance + locker room (4’x8′ WaterHog + 6’x8′ SuperScrape) — about $1,300
- Hotel lobby (6’x12′ Piazza inlaid) — quoted to spec; expect $2,500-$4,000 range
- Multi-location retail (20 matching 4’x6′ WaterHog mats) — about $5,200 ($260 per mat in qty 11-25)
How to Get an Exact Quote
Pricing in this guide is starting and typical pricing for the most common configurations. For an exact quote on your specific project, send Rug Rats your logo file (PDF, JPG, PNG, AI, EPS, or a hand-drawn sketch), the mat dimensions, the quantity, and whether the placement is indoor or outdoor. You will receive a free quote within a few hours, plus a free 24-hour digital design proof showing exactly how your mat will look. No charge for the proof. No setup fees. No artwork charges. Email sandy@rugratsva.com or use the free quote form.
Frequently Asked Questions
What is the cheapest custom logo mat from Rug Rats?
The Prestige Logo Mat is the cheapest Rug Rats custom logo mat — starting at $65 for a 2’x3′ size. Prestige is designed for indoor use in moderate-traffic spaces (small office reception, beauty shop counter, classroom entry, retail). Includes full-color logo printing, non-slip PVC backing, no setup fees, no proof fees, and a free 24-hour digital proof.
What is the most expensive Rug Rats custom logo mat?
The largest single-unit Rug Rats mat is a 6’x20′ WaterHog Impressions HD at $1,830. For premium upscale spaces, Piazza hand-inlaid logo mats are quoted to specification and typically run 2 to 3 times the equivalent DigiPrint HD price, depending on logo complexity and color count. Even at the high end, there are no setup fees, no artwork charges, and no proof fees — the mat price is the mat price.
Does Rug Rats charge setup fees, artwork fees, or proof fees?
NO. Rug Rats does not charge any setup fees, artwork fees, design fees, or proof fees on any custom logo mat or rug order — ever. The free 24-hour digital design proof is included with every quote at no charge. Revisions are also free. The mat price you see is the mat price you pay (plus shipping).
Do you offer quantity discounts on custom logo mats?
Yes. Quantity discounts apply on multiples of the same design and size. A 4’x6′ WaterHog Impressions HD is $420 as a single unit, $323 in qty 2-10 (23% off), $273 in qty 11-25 (35% off), and $260 in qty 26-50 (38% off). Most product lines follow similar discount curves. For multi-location, franchise, or school-district orders, send the project scope and we will quote the full set.
Do you accept purchase orders and federal procurement orders?
Yes. Rug Rats accepts business and government purchase orders, federal procurement orders, and Buy American Act compliant contracts. Rug Rats Inc. is WBENC-Certified, WOSB-Certified, Virginia SWaM-Certified, BBB A+ accredited, and listed in SBA’s Small Business Search (SBS.gov) for federal supplier-diversity procurement. W-9 sent on request.
How much does a school entrance mat cost?
A typical school main-entrance order is a 4’x8′ WaterHog Impressions HD outdoor mat ($639) paired with a 4’x6′ DigiPrint HD interior wiper mat ($336) — about $975 total for the two-mat system. School districts ordering multiple matching mats receive quantity pricing on each size. Mascots, school seals, and full-color school colors print at no extra charge.
How much does an office lobby logo mat cost?
A typical office lobby order is a 6’x10′ DigiPrint HD logo mat for interior reception at $565 single unit (less in quantity), often paired with a 4’x6′ WaterHog Impressions HD outdoor scraper at $420. For premium executive lobbies, a Piazza hand-inlaid mat is quoted to specification.
Are there shipping costs in addition to the mat price?
Shipping is calculated separately from the mat price and depends on the mat size, weight, quantity, and ship-to address. Smaller orders ship via UPS or FedEx Ground; larger orders ship freight. Shipping cost is included in your free quote — no surprises.
